The following is a compilation of projects completed for various Caisses Desjardins while employed with Agence Magma. By using the visual language of the Desjardins brand I created a multitude of campaigns which lived on social media, websites and print. 

Roll : Concept, Online campaign, Animation, Illustration, Art Direction

Stress-free Vacation Contest

Concours « Congé sans soucis », was a contest campaign created for Desjardins Caisse d’Éducation and for those who work in education with a temporary status. Giving those with unpaid vacation time a chance to win money for “a stress-free vacation”. 

The Desjardins hexagon logo illustrates that they will help keep you financially afloat and stress-free during your vacation.

Stronger together

A campaign created for Caisse Desjardins de Drummondville to promote their contest donations for non-for-profits in the community. 

A pattern was created for each sector and when woven together the community becomes stronger together (Plus forts ensemble). 

Environment

Infrastructure

Community

Health

Zoom-in

The theme of “zoom-in” was established for the Caisse Desjardins de Drummondville’s social media page so that there was a common link for all of their posts. I created a rotation of visuals that could be adapted to the posts content quickly. Often an illustration of an aerial shot of Drummondville was created and could be reused for a variety of posts.